ATLA October 2012 : Page 56

56 | the RADAR | beauty Natural Woman HollyBeth Anderson proves beauty is skin-deep. | By Wendy Bowman-Littler | Photography by Caroline Petters | About a decade ago, HollyBeth Anderson did what many women before her have done: She invited a girlfriend over for a bottle of red wine. Sometime during the evening, she dragged out her KitchenAid mixer and used sweet almond oil, beeswax and vitamin E to whip up an eye cream they could experiment with. Who among us ladies hasn’t played around with homemade masks during a slight vino indulgence? Today, what was once a hobby has morphed into a full-time, successful career for the Decatur resident and former international business consultant. Four years ago, Anderson gave up traveling and living abroad—she worked in a range of organizations, including Cartier and an environmental school in Costa Rica—to start HollyBeth’s Organic Skincare. The line of 20-plus face and body products features unique natural ingredients—everything from grits to geraniums. Her venture is Georgia’s only USDA-certified organic skin care company. “I wanted to be distinct,” says Anderson. “I think it gives me an edge on the competition and shows customers our dedication to creating fresh, sustainable products that are safe for the entire family.” Her line is crafted solely from “things that grow in the ground.” It contains no chemicals, but products have a shelf life of about 18 months. Anderson—who jokes she never sleeps—often can be found at her Inman Park workspace at Studioplex at all hours whipping up batches of creams in a single mixer. Top sellers include the eye cream (a mix of camellia and almond oils and vitamin E); Rose & Geranium face moisturizer (great for treating rosacea); and Grits & Honey body scrub (made with hominy and Tupelo honey). While her products are sold mostly online, high-end Atlanta spas and boutiques are catching on, and Barnsley Gardens currently uses her privately labeled KHEH (Knees Hands Elbows Heels) lotion in its spa. Anderson also recently introduced her first bubble bath (Jasmine Orange). “I’m always waking up in the middle of the night thinking of new products,” she says. “I’ll sit up and think, doesn’t a grapefruit and pepper body lotion sound great?” Why yes, it does. ( aNderSoN’S atlaNta FavoriteS ) Natural Body Spa & Shop, Fabu Face Spa and The Spa at Barnsley Gardens Resort (Adairsville, Ga.) Nature SpotS Her backyard in Decatur, Atlanta Botanical Garden and the Chattahoochee River orgaNic outpoStS Decatur Farmers Market, Woodfire Grill, Bacchanalia and Star Provisions iNdulgeNceS The Greater Good Barbecue and Fellini’s Pizza SpaS | October 2012

One Local’s Organic Offerings

Wendy Bowman-Littler

Natural Woman<br /> <br /> HollyBeth Anderson proves beauty is skin-deep.<br /> <br /> About a decade ago, HollyBeth Anderson did what many women before her have done: She invited a girlfriend over for a bottle of red wine. Sometime during the evening, she dragged out her KitchenAid mixer and used sweet almond oil, beeswax and vitamin E to whip up an eye cream they could experiment with. Who among us ladies hasn’t played around with homemade masks during a slight vino indulgence?<br /> <br /> Today, what was once a hobby has morphed into a full-time, successful career for the Decatur resident and former international business consultant. Four years ago, Anderson gave up traveling and living abroad—she worked in a range of organizations, including Cartier and an environmental school in Costa Rica—to start HollyBeth’s Organic Skincare. The line of 20-plus face and body products features unique natural ingredients—everything from grits to geraniums. Her venture is Georgia’s only USDA-certified organic skin care company.<br /> <br /> “I wanted to be distinct,” says Anderson. “I think it gives me an edge on the competition and shows customers our dedication to creating fresh, sustainable products that are safe for the entire family.” Her line is crafted solely from “things that grow in the ground.” It contains no chemicals, but products have a shelf life of about 18 months.<br /> <br /> Anderson—who jokes she never sleeps—often can be found at her Inman Park workspace at Studioplex at all hours whipping up batches of creams in a single mixer. Top sellers include the eye cream (a mix of camellia and almond oils and vitamin E); Rose & Geranium face moisturizer (great for treating rosacea); and Grits & Honey body scrub (made with hominy and Tupelo honey).<br /> <br /> While her products are sold mostly online, high-end Atlanta spas and boutiques are catching on, and Barnsley Gardens currently uses her privately labeled KHEH (Knees Hands Elbows Heels) lotion in its spa. Anderson also recently introduced her first bubble bath (Jasmine Orange). “I’m always waking up in the middle of the night thinking of new products,” she says. “I’ll sit up and think, doesn’t a grapefruit and pepper body lotion sound great?” Why yes, it does.<br /> <br /> ( ANDERSON'S ATLANTA FAVORITES )<br /> <br /> SPAS Natural Body Spa & Shop, Fabu Face Spa and The Spa at Barnsley Gardens Resort (Adairsville, Ga.)<br /> <br /> NATURE SPOTS Her backyard in Decatur, Atlanta Botanical Garden and the Chattahoochee River<br /> <br /> ORGANIC OUTPOSTS Decatur Farmers Market, Woodfire Grill, Bacchanalia and Star Provisions<br /> <br /> INDULGENCES The Greater Good Barbecue and Fellini's Pizza

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