BEAC August 2016 : Page 54

1 TASTEMAKER 2 ROCHAS’ INSPIRATIONS 4 1. “Como Parrot Cay in Turks and Caicos is where I truly detox, disconnect, relax and renew. It’s more than a resort—it’s a sanctuary.” Rooms from $600 a night, comohotels.com/parrotcay 2. “I appreciate ayurveda’s holistic and natural approach to health and well-being. My favorite treatment is Shirodhara, where warm, medicated oil is gently poured in a steady stream over the forehead. It improves mental clarity and comprehension.” 3. “I love the automatic, spontaneous nature of Jackson Pollock’s work. His studio in the Springs has always been an important place for me.” Pollock-Krasner House & Study Center, 830 Springs-Fireplace Road, East Hampton, sb.cc.stonybrook.edu/pkhouse 4. “Helmut Newton, Man Ray, Herb Ritts, Robert Mapplethorpe, Jeanloup Sieff, Irving Penn— these photographers always inspire me with their originality. They are creative geniuses.” 3 Photographer, Coolife perfume co-founder and East End regular Pauline Rochas shares the in uences that guide her eyes—and her nose. –Susan Swimmer Pauline Rochas learned to love fragrance from her grandmother, Madame Rochas, matriarch of the famed design house and for whom the label’s iconic rst scent, created in 1960, was named. at heritage provided the foundation for Pauline to pursue her own artistic endeavors, rst as a still life photographer and now as a perfumer. “I always knew one day I would create a fragrance,” Rochas says of her company, Coolife. “You could say it was in my DNA.” She envisioned a series of seven scents that would take inspiration from the seven chakras of ayurvedic wisdom, the 5,000-year-old Indian philosophy of healing. Le Premier—a sensual combination of sandalwood and ylang-ylang that the brand has dubbed “sex in a bottle”—launched in 2014; since then, Rochas has released a new scent every six months. Le Cinquieme, the fth in the series, debuts in September and includes notes of amber, mint, basil, sage and precious woods. “It’s the art of French perfumery with the healing power of essential oils,” Rochas says. Rochas’ creative and life partner is fellow photographer and fragrance enthusiast Carole Beaupré, and although their base of operations is Brooklyn, their base of serenity is East Hampton. “We’ve been going out east for years,” Rochas says. “We love the natural beauty, and we’re fascinated by its history. It’s the place we visit to recharge.” bycoolife.com 54 | | Surf & Sport 2016 BOOK PHOTO COURTESY OF TASCHEN; OIL TREATMENT PHOTO BY ASIA IMAGES GROUP PTE LTD/ALAMY; POLLOCK PHOTO BY WORLD HISTORY ARCHIVE/ALAMY ON THE SCENT

Style Sheet Tastemaker

ON THE SCENT

Photographer, Coolife perfume co-founder and East End regular Pauline Rochas shares the in uences that guide her eyes—and her nose.

–Susan Swimmer

Pauline Rochas learned to love fragrance from her grandmother, Madame Rochas, matriarch of the famed design house and for whom the label’s iconic first scent, created in 1960, was named. at heritage provided the foundation for Pauline to pursue her own artistic endeavors, first as a still life photographer and now as a perfumer. “I always knew one day I would create a fragrance,” Rochas says of her company, Coolife. “You could say it was in my DNA.”

She envisioned a series of seven scents that would take inspiration from the seven chakras of ayurvedic wisdom, the 5,000-year-old Indian philosophy of healing. Le Premier—a sensual combination of sandalwood and ylang-ylang that the brand has dubbed “sex in a bottle”—launched in 2014; since then, Rochas has released a new scent every six months. Le Cinquieme, the fifth in the series, debuts in September and includes notes of amber, mint, basil, sage and precious woods. “It’s the art of French perfumery with the healing power of essential oils,” Rochas says.

Rochas’ creative and life partner is fellow photographer and fragrance enthusiast Carole Beaupré, and although their base of operations is Brooklyn, their base of serenity is East Hampton. “We’ve been going out east for years,” Rochas says. “We love the natural beauty, and we’re fascinated by its history. It’s the place we visit to recharge.” bycoolife.com

ROCHAS’ INSPIRATIONS

1."Como Parrot Cay in Turks and Caicos is where I truly detox, disconnect, relax and renew. It's more than a resort-it's a sanctuary." Rooms from $600 a night, comohotels.com/parrotcay

2."I appreciate ayurveda's holistic and natural approach to health and well-being. My favorite treatment is Shirodhara, where warm, medicated oil is gently poured in a steady stream over the forehead. It improves mental clarity and comprehension."

3."I love the automatic, spontaneous nature of Jackson Pollock's work. His studio in the Springs has always been an important place for me." Pollock-Krasner House & Study Center, 830 Springs-Fireplace Road, East Hampton, sb.cc.stonybrook.edu/pkhouse

4 "Helmut Newton, Man Ray, Herb Ritts, Robert Mapplethorpe, Jeanloup Sieff, Irving Pennthese photographers always inspire me with their originality. They are creative geniuses."

Read the full article at http://digital.modernluxury.com/article/Style+Sheet+Tastemaker/2542583/323958/article.html.

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